Job Vision
FM is seeking a Social Media Manager to lead the strategy, planning, and execution of social media across our family of brands. This role is responsible for helping Musicbed, Filmsupply, and Stills show up with clarity, consistency, taste, and momentum across the channels where our creative community spends time.
This is not a role built around becoming the face of the brand. It is a strategy and execution role for someone who understands how to shape a point of view, build community, translate brand priorities into compelling social content, and use social platforms to create meaningful connections with filmmakers, photographers, artists, agencies, brands, and creative teams.
The ideal candidate is both creative and analytical. You understand platform behavior, cultural trends, content performance, and brand voice. You can build a calendar, write strong copy, partner with creative teams, identify opportunities, and keep work moving without losing sight of the larger strategy. You care deeply about quality, but you also know how to move quickly, test ideas, and learn from the results.
This role requires strong ownership, excellent communication, and a high level of taste. You will be a member of the Marketing team, but work cross-functionally with the Creative, Content, and Sales teams to ensure our social presence supports brand awareness, community engagement, campaign priorities, artist and filmmaker relationships, and long-term business goals.
Who You Are
You are a social-first marketer with strong creative instincts and a clear understanding of how brands build trust online. You know the difference between posting content and building a presence. You are organized, proactive, and comfortable managing multiple brands, channels, campaigns, and stakeholders at once.
You are energized by creative communities and understand the worlds of filmmaking, photography, music, advertising, and digital storytelling. You are not chasing trends for the sake of trends; you know how to evaluate what fits the brand, what serves the audience, and what has the potential to move the business forward.
You bring structure to creative work. You can turn business priorities into a social plan, translate campaigns into platform-specific content, and keep teams aligned around what is publishing, why it matters, and how it is performing.
About us
FM is the parent company of Musicbed, Filmsupply, and Stills, three premium content licensing brands serving the filmmaking and creative industries. We represent an elite roster of artists, composers, photographers, and filmmakers, placing their work in films, television, advertising, and digital media worldwide.
Headquartered in Fort Worth, Texas, we partner with entertainment leaders such as Sony Pictures, 20th Century Fox, Lionsgate, Netflix, MTV, and ESPN, as well as global brands including Nike, Apple, Google, Lamborghini, and Spotify.
Social Strategy & Channel Ownership
Own the social media strategy across Musicbed, Filmsupply, and Stills
Build and maintain a clear channel strategy for each brand and platform
Translate brand priorities, campaign goals, and audience insights into actionable social plans
Develop social content calendars that balance campaigns, community, education, inspiration, product, and cultural relevance
Ensure each brand shows up with a distinct voice while maintaining quality and consistency across the FM family of brands
Identify opportunities to grow reach, engagement, community participation, and brand affinity
Stay current on platform trends, algorithm changes, creator behavior, and emerging social formats
Recommend new platforms, content formats, recurring series, and programming opportunities based on audience behavior, platform insights, and broader social priorities
Content Planning & Execution
Plan, schedule, and publish social content across priority platforms
Partner with Creative to develop social-first assets, short-form video concepts, campaign content, and recurring formats
Translate larger marketing campaigns into platform-specific social executions
Maintain a high bar for visual quality, tone, accuracy, and brand alignment
Coordinate with internal teams to gather assets, product updates, artist and filmmaker stories, campaign details, and launch information
Manage the social content calendar with clarity, organization, and accountability
Ensure social copy, tagging, credits, accessibility, links are accurate and consistent
Community & Audience Engagement
Monitor comments, messages, tags, mentions, and community conversations across social platforms
Engage with filmmakers, photographers, musicians, artists, agencies, clients, and creative partners in a way that reflects each brand’s voice
Surface relevant community feedback, audience questions, trends, and opportunities to internal teams
Identify creators, customers, and partners whose work can be amplified through FM channels
Support community-building efforts that deepen trust with our audience and strengthen brand advocacy
Partner with Influencer Marketing and Content teams to ensure creator relationships are supported and visible through social
Campaign & Cross-Functional Support
Support campaign launches across Musicbed, Filmsupply, and Stills with thoughtful social planning and execution
Collaborate with Marketing, Creative, Content, Product, Growth, and Sales teams to align social with broader business priorities
Help develop social plans for product launches, artist releases, filmmaker features, editorial content, brand campaigns, events, and partnerships
Ensure social timelines, asset needs, approvals, and publishing plans are clearly communicated
Bring proactive ideas to campaign planning based on platform behavior, audience insights, and past performance
Maintain visibility into what is launching across the business and how social should support it
Reporting & Insights
Track and report on social performance across platforms and brands
Measure content performance, audience growth, engagement, reach, traffic, and campaign impact
Turn performance data into clear insights and recommendations
Identify what content formats, topics, messages, and creative approaches are working
Use reporting to refine the content calendar, improve future campaigns, and inform broader marketing decisions
Share regular social performance updates with relevant stakeholders
Process & Operations
Maintain organized systems for social planning, scheduling, approvals, reporting, and asset management
Keep stakeholders informed on upcoming content, deadlines, dependencies, and performance
Create repeatable workflows that make social execution more consistent and efficient
Manage platform access, publishing tools, content archives, and related documentation
Protect the quality and consistency of social output while keeping work moving at the pace required by the business